The Director of Planning and Development is authorized to permit development signs in any zone district as follows:

     A. Construction identification signs during the period of construction or substantial rehabilitation on the premises, which shall be deemed to commence upon issuance of a building permit and terminate thirty (30) days after issuance of a certificate of occupancy, shall be regulated as follows:

     1. On each of the premises’ front yards one sign face not exceeding one hundred (100) square feet nor exceeding twelve (12) feet in dimension shall be allowed;

     2. The matters represented on the sign shall be limited to the name, logo and use of the premises, and the names and logo of owners, developers, architects, contractors and suppliers;

     3. The sign shall not be animated and not illuminated; and

     4. The maximum height shall not exceed fifteen (15) feet.

     B. Model home signs identifying residential structures which are being offered for construction in the subdivision or development in which the model is situated shall be regulated as follows:

     1. One sign per model is permitted with a sign face not exceeding thirty-two (32) square feet nor exceeding eight (8) feet in dimension;

     2. The matters represented on the sign shall be limited to "model home," name and logo of the subdivision and developer/contractor, and the name and other information related to the price and features of the model;

     3. The sign shall not be animated and not illuminated; and

     4. The maximum height shall not exceed ten (10) feet.